Sony Cyber-Shot DSC-W230 Digital Camera
Enter the world of digital photography with this impressive all-around performer. The Sony Cyber-Shot DSC-W230 Digital Camera combines point-and-shoot ease with a host of advanced features in a sophisticated, compact body. A 12.1 megapixel image sensor and a Carl Zeiss® 4x optical zoom lens offer ultra-crisp shots and quality close-ups. Not sure which mode is best for your shot? Intelligent Scene Recognition automatically detects the surroundings and adjusts the settings for you. Face Detection capture faces with natural skin tones, while Smile Shutter" technology capture a smile the moment it happens. To minimize blurry photos, Optical SteadyShot™ image stabilization is included for great-looking pictures. You can even hook up the Sony Cyber-Shot DSC-W230 Digital Camera to a compatible HDTV and show off your shots on the big screen in high definition.
Features include:
12.1 effective megapixel resolution for very high quality imaging and
detail-packed enlargements
4x optical zoom Carl Zeiss Vario-Tessar lens with 30mm wide angle for panoramic landscapes and large group shots
Enhanced Smile Shutter automatically fires shutter when subject smiles: now easier to use with adjustable smile threshold
Enhanced Face Detection with selectable adult/child priority high-speed
subject tracking for clearer portraits. Includes Face Motion Detection
Intelligent Scene Recognition simplifies shooting by choosing best settings
for difficult conditions such as twilight portraits and backlit scenes
Optical SteadyShot, high sensitivity ISO 3200 and Clear RAW Noise
Reduction for high-quality images with reduced blur during handheld
shooting in low light
3.0" Clear Photo LCD™ display (230k pixels)
Available in a choice of beautiful colors to match your personal taste
HD output to view video and still images on HD TV (requires optional
cable). PhotoTV HD enhances still image viewing on compatible
BRAVIA™ TV
BIONZ processor for enhanced image quality, reduced image noise and
fast shooting response
D-Range Optimizer with new Plus mode adjusts exposure and contrast in
high-contrast and backlit scenes
HD Slideshow with music offers fun image display with effects and music
on LCD or connected HD TV
Fun in-camera retouching functions including trim, red-eye correction and
artistic filters
Picture Motion Browser software simplifies image management, searches
and viewing on PC
Smile Shutter™ Technology Smile Shutter™ technology captures a smile the moment it happens.
Simply choose the Smiley Face icon on the LCD and the camera does the rest.
You can also select subject priority and indicate the degree of Smile Detection
Sensitivity.
Face Detection Technology Face Detection technology detects up to eight individual faces and controls
flash, focus, exposure, and white balance to deliver accurate, natural skin
tones with reduced red-eye.
Double Anti-blur Solution Double Anti-blur Solution is the combination of Optical SteadyShot™
image stabilization and High ISO sensitivity (up to 3200) which helps compensate
for shaky hands, minimizes blur and allow flash free shooting to preserve
the mood.
Intelligent Scene Recognition Intelligent Scene Recognition now automatically detects eight different
types of scenes(Backlight, Backlight Portrait, Twilight, Twilight Portrait,
Twilight using a tripod... and now portrait, macro, and landscape) and then
selects the most appropriate camera setting.
In Camera Retouch Retouch and enhance your pictures on the go with the following in-camera
editing functions — Trimming, Red Eye Correction, Soft Focus, Partial
Color, Fisheye Lens, Cross Filter, Retro, Radial Blur, Unsharp Masking,
Smile.
PhotoTV HD: Bring your photos to life and enjoy highly detailed, high definition images with PhotoTV HD-capable Sony® BRAVIA® HDTVs2. PhotoTV HD fine tunes settings on your HDTV, such as sharpness, gradation, and color to display images that look more like actual printed photos.
Picture Motion Browser Sony® Picture Motion Browser PC software provides a simple way to
transfer, manage, archive and share your images.
Features:
12.1 Megapixel Super HAD™ CCD Image Sensor: A powerful 12.1 megapixel 1/2.3” Super HAD™ CCD image sensor helps you capture gorgeous images with superb contrast and clarity down to the finest detail. With 12.1 megapixels, you can create stunning, photo-quality prints up to A3+ (13x19”) size, or crop your images and still come away with high resolution shots.
Carl Zeiss® Vario-Tessar® 4x Optical Zoom Lens : The professional-quality Carl Zeiss® Vario-Tessar® 4x optical zoom lens brings distant subjects closer for great outdoor, sports, and travel photos.
30mm wide angle lens: A wide angle lens (30mm-120mm)shows more of the scene you're shooting, helping you capture more complete images when shooting indoor group portraits, expansive landscapes, or architectural scenes.
3.0" Clear Photo LCD™ display (230k pixels): Generous 3.0”1 (230K pixels) Clear Photo LCD™ display features sharp, natural color that makes it easy to compose shots, read menus, and view photos, even in bright sunlight.
BIONZ™ imaging processor : The BIONZ™ Imaging Processor delivers the high resolution and fast performance you expect from a Sony® digital camera.
Auto Mode: Auto Mode automatically adjusts exposure and white balance settings for better pictures, and can be enhanced further with a simple change in the settings menu. When Intelligent Scene Recognition (iSCN) and Face Detection are activated in Auto Mode, the camera goes a step further, automatically adjusting to scene conditions and capturing faces naturally. Whether you’re shooting landscapes, capturing playground action, or taking pictures at a birthday party or wedding shower, the intuitive Auto Mode will optimize your camera’s settings to help ensure you come away with a great shot.
Intelligent Scene Recognition: Intelligent Scene Recognition (iSCN) Mode automatically detects eight different types of scenes conditions (Backlight, Backlight Portrait, Twilight, Twilight Portrait, Twilight using a Tripod, Portrait, Landscape, and Macro) and within 1/30th of a second selects the appropriate camera settings:. iSCN has 2 modes: Auto and Advanced. In Auto Mode, the camera takes a single shot using the optimal settings. In Advance Mode, the camera takes a photo with the standard automatic settings and, in difficult lighting (low light or back light) immediately takes a second photo with optimized setting so you can choose which to keep.
Face Detection technology: Face Detection technology detects up to eight individual faces and controls flash, focus, exposure, and white balance to deliver accurate, natural skin tones with reduced red-eye. It can also give priority to children or adults. Newly added Face Motion Detection adjusts ISO sensitivity and accelerates the shutter speed when facial movement is detected, reducing blur in the subjects face.
Smile Shutter™ technology : The popular Smile Shutter™ technology automatically detects and captures a smiling face. Simply choose the Smiley Face feature and the camera will capture a smile the moment it happens. You can also select subject priority (Adult or Child Priority or touch subject on screen) and indicate the degree of Smile Detection Sensitivity to high (small smile), medium (laugh) or low (grin).
Double Anti-blur Solution : The combination of Optical SteadyShot™ image stabilization and High ISO sensitivity helps compensate for shaky hands, minimizes blur and allows flash-free shooting to preserve the mood.
Optical SteadyShot™ image stabilization: Optical SteadyShot™ image stabilization uses a built-in gyro sensor to detect camera shake and automatically shifts the lens to help prevent blur without sacrificing image quality.
High Sensitivity ISO 3200 : High ISO allows for faster shutter speed, so you can take pictures indoors or in low light without the need for a flash. In addition to High Sensitivity Mode (ISO), you can select up to eight ISO settings (Auto, 80, 100, 200, 400, 800, 1600, 3200) when shooting in Program Auto Mode to adjust sensitivity to your shooting conditions.
Dynamic Range Optimizer Standard and Plus : Dynamic Range Optimizer (DRO) Standard and Plus uses a sophisticated algorithm to determine the best exposure and contrast settings for almost any shooting environment. The result is more natural images with clearer details that more closely match what your naked eye sees. DRO is particularly effective when shooting backlit portraits or any scene with a dramatic contrast between background and foreground lighting. DRO Plus allows for even greater optimization by analyzing each region of an image and performing additional image processing.
Convenient Photo Modes : Choose from fourteen convenient photo modes to quickly adjust for specific shooting conditions. Photo modes include Auto, Program Auto, Easy Shooting, High Sensitivity, Landscape, Soft Snap, Twilight Portrait, Twilight, and scene selections such as Beach, Snow, Fireworks, Underwater, High Speed Shutter and new Gourmet Mode. Gourmet Mode lets you capture mouth-watering culinary creations with all the color and clarity of images you see in gourmet magazines.
Easy Shooting Mode: With Easy Shooting Mode, even beginners can take great photos. In Easy Shooting Mode, easy-to-understand basic instructions are displayed on the LCD screen and the camera switches to all automatic settings so you can just take the photo without worrying about settings.
Function Guide : This beginner-friendly optional function helps navigate through the various functions and settings displaying the description of chosen functions or settings on the LCD screen.
16:9 High Resolution Mode : Using the 16:9 High Resolution Mode, you can record high resolution images in the 16:9 aspect ratio favored by HDTVs. This setting is ideal if you plan to view your images on a compatible HDTV and invite friends and family members over for a slideshow.
MPEG Movie VX Fine Mode: Capture VX Fine (640x480) audio/video clips at a high frame rate (up to 30 frames per second2). The maximum length of time you can shoot continuously is approximately 10 minutes.
Memory Stick Duo™ Media Convenience : A built-in slot accepts Memory Stick Duo™ Media or Memory Stick PRO Duo™ Media. Both sold separately.
Stamina® Battery Power : Provides extended battery life and shooting capacity when using a fully-charged lithium-ion battery. The included battery supports up to (TBD) shots7.
In-Camera Retouching Tools: Retouch and enhance your photos on the go with in-camera Trimming and Red-Eye Correction functions.
HDTV Compatibility6 : View your photos in glorious high definition on a Sony® BRAVIA® or similar HDTV using the optional HD output adapter cable (VMC-MHC1) or optional Cyber-shot Station® cradle (CSS-HD2), both sold separately. It's the perfect way to share your photos with friends and family.
PhotoTV HD: Bring your photos to life and enjoy highly detailed, Full HD 1920x1080 images with PhotoTV HD-capable Sony® BRAVIA® HDTVs5 (HDTV sold separately). PhotoTV HD fine tunes settings on your HDTV, such as sharpness, gradation, and color to display images that look more like actual printed photos.
Wide Zoom display : To use the entire image area of the compatible HDTV (sold separately) screen, Wide Zoom display automatically expands standard 4:3 and 3:2 images to 16:9
PHOTOMUSIC feature3 : PHOTOMUSIC3 combines images with music to produce fun and entertaining slide shows. The five standard visual effects (Simple, Basic, Nostalgic, Active and Stylish) are supplemented with three face priority effects: Face1 (Basic), Face2 (Nostalgic) and Face3 (Stylish). Select from eight pre-loaded tracks on camera or transfer your own from your PC (sold separately).
Multi-purpose Resize function : The Multi-purpose Resize function lets you change the aspect ratio of an image right in the camera, so you can adjust images as necessary, whether you want to display them on a compatible HDTV, email them or upload them to a blog.
Picture Motion Browser ver. 4.2.02: Sony® PMB (Picture Motion Browser ) PC software provides a simple, easy-to-use way to transfer video and still images to your PC, as well as sort, edit, and output to data disc and the Web (compatible PC with internet connection required). Finding your images with PMB is easy with Calendar view and Face Search. Face Search allows you to filter by faces (one or many) and also a specific person’s face. Share images and videos on popular sharing sites with Media Services function.
Customer Reviews and Rating
Customer Rating:
5
Customer Reviews:
4
Have an opinion on this product that you would like to share? If so, please take a few moments to write your rating and review.
Value
5.0
Features
5.0
Quality
5.0
Performance
5.0
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Great price and Great camera
Reviewer:
Stephen on
Jan 13, 2010 Customer Rating:
5.0
Value
5.0
Features
5.0
Quality
5.0
Performance
5.0
this camera takes nice photos. everything is as advertised great camera. if i had one complaint however, it would be that i wish it had a faster shudder speed
Value For The Money
Reviewer:
HD on
Dec 05, 2009 Customer Rating:
5.0
Value
5.0
Features
5.0
Quality
5.0
Performance
5.0
Excellent All Around Camera For The Money, Many Useful Features - A Best Buy!!
Nice Camera
Reviewer:
Mike on
Aug 17, 2009 Customer Rating:
5.0
Value
5.0
Features
5.0
Quality
5.0
Performance
5.0
Everything as or better than advertised. Camera takes very good photo's quickly. Price was the best I could find.
Best camera for the price
Reviewer:
Ethan on
Aug 14, 2009 Customer Rating:
5.0
Value
5.0
Features
5.0
Quality
5.0
Performance
5.0
I owned a sony digital camera previously. When i lost it, I replaced it with a, seemingly, equivalent Nikon. The picture quality from the Nikon was horrible compared to the sony. After a few months of dealing with this, I decided to go back to Sony. As with my previious experience, this camera is simple to use and takes great pictures even in low light conditions. You can pay for all the mega pixels you want, but if the glass on the front is cheap, your pictures will show that. The zeiss lens on this camera is great. For $180, you can't beat this camera.
For over 50 years, Sony has been developing
world-class products and services that add excitement and creativity to your life. Sony is committed
to applying that same ongoing innovation to build a sustainable future.
Engineered
to pioneer
Thinner, lighter VAIO® notebooks require less energy and reduce consumption and depletion of
materials. The majority of VAIO computer models are ENERGY STAR® 4.0 compliant and have
received either EPEAT Gold or Silver rankings. This means they use less power, affecting energy
bills, and reduced greenhouse gas emissions.
More picture quality, less energy wasted
Sony® BRAVIA® TVs and LCDs are developed with the environment in mind. This includes reduced costs
throughout the product lifecycle -- from buying to maintaining to running your Sony TVs and LCD
displays. Most of the BRAVIA® HDTVs are designed to exceed ENERGY STAR® 3.0 Specifications, saving
you money on energy costs while still delivering stunning images. The BRAVIA® VE5 LCD HDTV 52"
version, for example, exceeds ENERGY STAR® 3.0 Specifications by 65.5%*. The ECO-Panel, on a
selection of our newest models reduces power consumption while in use, and the new Eco-Switch on
selected models enables zero power consumption when the display is off.
Sony BRAVIA® HDTVs also feature innovative technology that self adjusts backlight to save power.
Light sensors automatically adjust the brightness of the screen to maximize viewing quality and
minimize energy usage. And on the BRAVIA® KDL-VE5, a Presence Detector sets the television into
standby mode when no motion is detected within a preset amount of time. All to support the
conservation of valuable resources and limit green house gas emissions.
Blu-ray
Disc™ Players go green
In 2008, the unit features 21 percent less power consumption in playback mode and 43 percent reduced
power consumption in stand-by mode.
More than just talking the talk
Sony Ericsson is proud to deliver the most efficient chargers from a standby power point of view,
with all new models after 2005 meeting the requirements for ENERGY STAR®. Sony Ericsson also makes
continuous efforts to reduce energy consumption from all activities. At the Sony Ericsson
manufacturing site, the electricity per manufactured unit was significantly reduced by 24% in 2007
compared to 2005. The goal is to reduce the carbon footprint from Sony Ericsson's own activities by
15% per produced unit by 2009 and 20% by 2011 based on the 2007 figures.
A
Sony innovation, 10 years in the making
Every once in a while, a new technology emerges that changes everything. At just 3mm thin, Sony has
developed an unbelievably thin TV - while advancing image quality to levels that no other TV can
match. This technology is called OLED.
Organic Light Emitting Diode, or OLED, is a technology that uses carbon-based organic material in a
process that converts electric energy into light. This light is used to illuminate the screen and
produce the most astounding results ever seen on a television. OLED emits light and does not require
a backlight-realizing a new TV form of approximately 3mm at its thinnest point. And when these
elements are in their "off" state, they consume no power. The result? OLED TVs use less energy than
LCDs. The OLED display consumes less electricity compared to conventional displays because OLED's
light-emitting structure does not require a separate light source and can be powered using very low
voltages.
Sony Innovative Materials Saves
Participation
in EPEAT™ Program
As a committed participant in the Electronic Product Environmental Assessment Tool (EPEAT™ )
program, various VAIO® notebooks have been registered for their environmentally conscious design and
the overall eco-conscious efforts of Sony. EPEAT is a tool designed to help you compare and select
products based on their environmental attributes. The majority of VAIO notebooks and desktops are
either registered as Gold or Silver.
Meeting the RoHS Directive
All Sony VAIO computers have PVC-free exterior product casings and packaging. They are also EU
Restriction of Hazardous Substances (RoHS) Directive compliant. The RoHS directive restricts the
amount of certain materials such as lead and mercury, used in electronic products. By limiting the
use of hazardous substances, RoHS aims not only to help prevent harmful materials from leaching into
our ecosystems but also helps minimize potential exposure to these substances and promotes easier
recycling at the end of a product's lifecycle.
Sony adopted the use of recycled and reused materials in
several models of our LCDs, and all are EU Restriction of Hazardous Substances (RoHS) Directive
compliant, helping prevent harmful materials, such as lead, from leaching into our ecosystem when
improperly disposed while also helping increase recycling and reduce potential chemical exposure
from the manufacturing process. And further keeping green in mind, suppliers for products are
certified as green partners based on Sony's stringent standard for chemical substances used in
products.
All Sony® Blu-ray Disc™ Player parts, and all other Sony products, are lead and cadmium-free, based
on EU RoHS directive restrictions, and major plastic parts of the Blu-ray Disc Player are free of
brominated flame retardants.
Sony Ericsson is the first company to remove brominated flame
retardants from its
mobile
phones and the first to manufacture a full range of products, including accessories, which are also
brominated flame retardant free.
They were also the first in ensuring that every device in their range was fully compliant with the
EU Directive on the restriction of hazardous substances (RoHS). Sony Ericsson phones are PVC free,
and we are currently working to phase out antimony, beryllium and phthalates from our products.
Sony Packaging Is More Than Just Style
Cutting Down on Package Size
Sony is looking at minimizing its impact of its computers on our environment, by reducing the size
of our packaging. VAIO® products utilize 30-95 percent post-consumer recycled content (actual
percentage depends on manufacturing). They also use non-VOC vegetable oil-based ink in all Japanese
made units. On the inside of the box, all Sony-created documentation uses 85% post-consumer recycled
content.
Creating Manuals from Recycled Materials
On the BRAVIA® Series, the product information and packaging, including instruction manuals,
Quick Set-Up Guides and box packaging are made from recyclable materials. Inside the box, the
styrofoam packing cushions are made from reprocessed EPS that's been taken from original parts
packaging, shredded, compacted and recycled into Television packaging cushions. This process
resulted in saving 28 metric tons of polystyred plastic from landfills.
Cutting
Down on Emissions from Shipping
Compared to Sony’s previous BDP-S300 Blu-ray Disc™ model, the new BDP-S350 model reduced the overall
unit size by 55 percent, reduced packing material by 52 percent and reduced the unit’s total weight
by 38 percent. The compact size of the finished package allows Sony to reduce the C02 emissions
related to shipping by approximately 43 percent.
Got Lenses?
We Do!
You've bought your Digital Camera, but do you have the accessory lenses you
need to take stunning photographs, with all the creativity of professionals?
Wouldn't you like to create the kind of artisitic photographic perfection
you've always wanted from your digital camera? Not only do Digital SLR
cameras have accessory lenses and filters, so do many Point and Shoot
Digital Cameras and Digital Camcorders. We have a huge selection of
telephoto, wide angle, zoom, and macro lenses; filters, tripods, camera
cases, and maintenance accessories for your digital camera. Be sure to
explore the entire spectrum of accessories and lenses for your digital
camera in our lens and accessories section.
MEGAPIXELS AND PHOTO PRINT SIZE
The
photo print quality of your images depends on the camera's "megapixel
rating." The higher number of pixels your camera has, the higher the resolution
(or sharpness) of your images---and the larger your prints can be without
quality loss.
Digital Camera Flash Storage
Capacities
* Average file size
using cameras highest resolution JPEG mode. Actual number of
photos, songs, and minutes will vary depending on camera/device model,
format resolution and compression, usable capacity, and bundled software.
Actual usable memory capacity may vary. 1MB equals 1 million bytes; 1GB
equals 1 billion bytes.
NUMBER OF IMAGES STORED ON A DIGITAL CARD The number of
pictures you can take varies depending on your camera model and complexity
of the scene being photographed. To calculate how many pictures your card
can hold, divide the capacity of your card by the average file size of your
images. For example, if you have a 256MB card, and use a camera that has an
average file size of 1.2MB, then 256 divided by 1.2 gives you approximately
213 pictures. As you change modes on your camera, the number of images will
increase if you shoot in a lower resolution mode, and decrease if you shoot
in a higher resolution mode.
Contents of package may vary from those pictured and stated here,
due to changes in manufacturer's specifications or merchandising.
Please check the product information carefully, items not included
may no longer be required.
Manufactured by:
Sony Warranty provided by:
Sony Limited Warranty:
12 months parts;
3 months labor
Mfg Part No:
DSC-W230/B UPC No:
027242757912 Box Size:
( Length:
8, Width:
7, Depth:
3 )
Shipping Weight:
.5200 pound(s)
Click here for full warranty and support information
Limited Warranty: A full text version of the limited warranty
may be obtained by mailing a self addressed, stamped envelope to the
address below and requesting the warranty for item number:
S08-3550
TigerDirect.com
Warranty Information
7795 W. Flagler St. Suite 35
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(
4 reviews)
Sensor:
Engineered
to pioneer
Blu-ray
Disc™ Players go green
A
Sony innovation, 10 years in the making
Participation
in EPEAT™ Program
All Sony® Blu-ray Disc™ Player parts, and all other Sony products, are lead and cadmium-free, based
on EU RoHS directive restrictions, and major plastic parts of the Blu-ray Disc Player are free of
brominated flame retardants.
mobile
phones and the first to manufacture a full range of products, including accessories, which are also
brominated flame retardant free.
Cutting
Down on Emissions from Shipping
